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JARC 74110 & 74165 - Washed

JARC 74110 & 74165 - Washed

Ethiopia · Musa Abulelessa · Limu

Regular price $37.00 CAD
Regular price Sale price $37.00 CAD
Sale Sold out
Shipping calculated at checkout.

200g

Taste Notes:

Ripe Berry, Candied Fruit, Lingering Sweet Floral, Light Cocoa

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Taste Experience:

A sweet and clean coffee, where delicate and prominent attributes meld together to create harmony. You’ll find ripe berries and candied fruit atop everlasting floral aromatics and subtle notes of cocoa. 

  • Coffee Variety & Processing:

    This mix of 74110 & 74165 (J.A.R.C verified coffee varieties) are grown organically and with wonderful cherry selection are pulped and wet processed (washed). 

  • About Musa Abulelessa:

    In an attempt to preserve the beauty of Musa Abulelessa’s story, we share the writing from our importer Crop to Cup, who captures Musa’s beginnings and triumphs as an exceptional producer in specialty coffee. 

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Musa Abulelessa's Story

Musa Abulelessa and his two brothers, Mustefa and Gugu, all own small farms in the Gomma region of Agaro—with Musa and Mustefa operating two farms together outside of Beshasha called Koye and Chanko. Before the undergrowth was cleared for coffee, Musa and Mustefa’s jungle parcel at 2100 meters elevation was a hideout for their father, Abalulessa, a guerilla fighting the oppressive military government of the time called The Derg. Failing to capture him and having lost soldiers in their attempts, the government offered the local community a bounty for Abalulessa’s capture. With his health deteriorating and near death, Abalulessa turned to an old friend and, as thanks for nursing him through his final months, told him to tell the government he had killed him, thus benefiting from the bounty. Abalulessa died in 1977—when Musa was just two years old—and as part of a subsequent amnesty and reconciliation program, the government gave land to the brothers and their mother, which Abulelessa’s sons now farm.

In 2006, Musa won a competition held by the Ethiopian government among the 500 participants selected and, as a reward, was sent to participate in AFCA in Uganda, received prize money and a hand pulper. He used the prize money to expand his farm to 43.8 hectares, but, in 2008 the Ethiopian government introduced the Ethiopian Commodity Exchange, ending direct export and requiring Musa to sell his coffee at commercial prices locally in Agaro.

This changed in 2016 when the government began to liberalize coffee export and allow some farmers to hold their own export licenses. Crop to Cup was Musa’s first direct sale customer that year. Musa has inspired other farmers in the region—including his brother Gugu—to pursue direct export as a way to receive higher prices for their coffee. With the premiums he’s earned, Musa has begun to renovate his farm and replant using seedlings from his nursery; built new drying beds; purchased shade cloth; and built a larger warehouse.

Musa uses organic methods on his farm and also cultivates avocados and keeps honey bees to diversify his revenue. Musa and Mustefa also operate a seed production business, selling seeds to the local government seed banks.

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Technical Details

Origin: Ethiopia

Region: Limu, Oma Fontule

Producer: Musa Abulelessa

Elevation: 2100m

Varietals: JARC 74110, 74165

Process: Wet aka “Washed”

Sourcing & Pricing Transparancy

Source: Showroom Coffee

(Crop to Cup Coffee Importers)

FOB: $8.60/kg USD

We Payed: $32.10/kg CAD

* all numbers are based on the information we have available to us.
* please note, this does not include the costs associated with running our business.

If you have further questions please contact us